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Guide

How to write a construction capability statement

A capability statement is a one-page résumé for your company. GCs, owners and public agencies use it to decide quickly whether you fit a project.

Updated 6 min readBy Web Drawing Web

What a capability statement is

A capability statement is a one-page summary of what your company does, what it has done and how to reach you. Construction buyers — general contractors, owners and public agencies — use it to decide quickly whether you fit a project.

What to include

SectionWhat goes in it
Company overviewTwo or three sentences: who you are, what you do and where.
Core competenciesThe scopes you self-perform, as a short list. Use the words estimators use.
Past performanceThree to five representative projects with owner or GC, location, scope and value range if you share it.
DifferentiatorsWhat makes you a safer choice: in-house crews, schedule reliability, safety record, equipment, certifications.
Company dataNAICS codes, and for federal work your SAM.gov Unique Entity ID and CAGE code; license numbers; bonding capacity if you share it.
CertificationsMBE, WBE, DBE, SDVOSB, 8(a), HUBZone or others you hold, with the certifying agency.
ContactA named contact, phone, email and website.

Writing tips

  • Write for skimming: short lines, clear headings, no paragraphs longer than three lines.
  • Tailor the competencies and projects to each audience when you can.
  • Use your logo and brand colors, and keep plenty of white space.
  • Save it as a PDF with a clear file name, like "CompanyName-Capability-Statement.pdf".
  • Update it whenever you finish a notable project or gain a certification.

Where to use it

  • Attached to introduction emails to estimators and owners
  • On your website as a downloadable PDF
  • In bid platform and supplier diversity profiles
  • At pre-bid meetings and industry events

Want a head start? Our free capability statement builder lays everything out on one page and saves it as a PDF.

Questions

How long should a capability statement be?

One page. It should be scannable in under a minute; detail belongs in your proposal or prequal package.

Do I need NAICS codes?

If you pursue public or federal work, yes — agencies search and filter by NAICS codes. For private work they are less important but still useful.

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